Is Matchmaker Certification Required? The Truth About Licensing and Regulation

Matchmaker certification is not legally required in the United States.

That doesn’t mean matchmaking is unregulated, and it definitely doesn’t mean “anything goes.”

The real risk isn’t operating without a certificate. It’s launching without contracts, compliance awareness, ethical boundaries, and client protection systems.

A PDF certificate won’t protect you when a client asks for a refund, files a complaint, or questions your process. Systems will.

That’s the difference between being certified and being client-ready.

Year-End Success Blueprint: 12 Must-Do Activities for Matchmakers

As the year winds down, it’s natural to pause and reflect. The matchmaking business moves fast, but year-end is your opportunity to step back, review your wins and challenges, and set yourself up for an even more impactful year ahead. With the right approach, you can position your business for growth, strengthen client trust, and align with professional standards that […]

7 Mistakes You’re Making with Your Matchmaker Business (And How Certification Fixes Them)

Let’s be direct about something: most matchmakers are running their businesses wrong. They’re making critical mistakes that not only sabotage their own success but also damage the credibility of our entire industry. Every unprofessional matchmaker makes it harder for all of us to be taken seriously. Here’s the reality: the matchmaking industry has no formal government licensing or state-recognized certification […]

Matchmaker Certification Secrets Revealed: The Truth About What Training Programs Don’t Want You to Know (and What Actually Works)

You’ve probably seen the ads, glossy websites promising to “certify” you as a professional matchmaker in just one weekend. The truth? Most of these programs are more about selling certificates than building competent professionals. If you’re serious about creating a sustainable, ethical matchmaking business, it’s time to know what’s really going on behind the scenes. The Uncomfortable Truth About Matchmaking […]

Why Professional Matchmakers Lose Clients Before the First Call

Why do professional matchmakers lose clients before ever getting on a discovery call? It’s not your pricing or process—it’s how unprepared your business looks online. Arlene Washburn reveals the exact mistakes costing matchmakers thousands in lost business: unprofessional email addresses, broken website links, missing privacy policies, deceptive “As Seen On” marketing, and false success rate claims. Learn why Gmail addresses […]

5 Red Flags Killing Your Matchmaking Business (And How to Fix Them)

As a matchmaker, you’re not just running a matchmaking business—you’re holding people’s hearts, hopes, and dreams in your hands. The way you present yourself, communicate with clients, and operate your matchmaking business directly affects not only your success but the reputation of our entire industry. Whether you’re just starting your matchmaking journey or you’ve been in the business for years, […]

Protecting Your Matchmaking Business: Compliance, Contracts & Accreditation with Peter Nahmias

Running a matchmaking business is about more than helping people find love — it’s about protecting yourself, your clients, and your reputation. 💼💘 In this powerful episode of the Matchmaker Mentor Podcast, host Arlene Washburn sits down with international attorney and arbitration expert Peter Namas to uncover the critical legal and compliance issues every matchmaker needs to know. 👉 You’ll […]

Radical Inclusivity in Love: Danielle Selber on Redefining Modern Matchmaking

Today, I’m sitting down with Danielle Selber — a matchmaker who has spent nearly 10 years building love connections in Jewish and LGBTQIA+ communities with her signature approach of radical inclusivity and zero judgment. 💖 In this episode, we dive deep into:✨ Why matchmaking is about community building—not just one-on-one introductions.✨ How cultural competency shapes healthier, more respectful dating.✨ The […]

How Bias Breaks Matchmaker Credibility

In the world of professional matchmaking, it’s easy to focus on the external: who’s compatible with whom, what the client says they want, how someone presents on paper.  But there’s another factor that can make or break your effectiveness as a professional matchmaker—you.  Not your skills, not your intuition—though those are essential. We’re talking about your internal landscape. Your mindset. Your worldview. Your biases. […]

Why AI Can’t Replace Matchmakers: The Human Advantage in Love

✨ In a world where dating apps feel like fast food and AI is writing love notes, what role do REAL matchmakers play? In this solo kickoff episode of the Matchmaker Mentor Podcast, Arlene Washburn shares:💡 Why human connection, empathy & accountability can never be automated💡 How today’s swipe culture has stripped away intention in dating💡 The rise of loneliness—and […]

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